A brand is primarily shaped by its logo. In the case of Smart Tea, we had to create a logo that speaks of healthy and aromatic natural tea.

The design of the logo, and subsequently of the packaging, states exactly this – the character of a modern brand with energy and strength for every day.

Keywords: modern, aromatic, natural

Communication agency Ideas Lab Logo and Brand identity smart tea herbs healthy natural; Комуникационна агенция Айдиъс Лаб лого и бранд визия билков чай здравословен визуална идентичност
Communication agency Ideas Lab Logo and Brand identity smart tea herbs healthy natural; Комуникационна агенция Айдиъс Лаб лого и бранд визия билков чай здравословен визуална идентичност
Communication agency Ideas Lab Logo and Brand identity smart tea herbs healthy natural; Комуникационна агенция Айдиъс Лаб лого и бранд визия билков чай здравословен визуална идентичност
Communication agency Ideas Lab Logo and Brand identity smart tea herbs healthy natural; Комуникационна агенция Айдиъс Лаб лого и бранд визия билков чай здравословен визуална идентичност
Communication agency Ideas Lab Logo and Brand identity smart tea herbs healthy natural; Комуникационна агенция Айдиъс Лаб лого и бранд визия билков чай здравословен визуална идентичност

R-101 G-141 B-27
C-62 M-1 Y-100 K-25
Hex – #658D1B
Pantone – 370C

R-110 G-43 B-98
C-47 M-94 Y-0 K-36
Hex – #6E2B62
Pantone – 7657C

Grey
Hex – #F3F3F3

White
Hex – #FFFFFF

SMART TEA
MAIN COLOR
SMART TEA
MAIN COLOR

Supporting color

Supporting color

What makes a strong brand stand out is its visual identity – the combination of logo, colors, typography, and packaging. We will design a tailor-made logo (and all things visual) based on your brand needs and preferences. Besides that, you will have at least 3 options to choose from.